New Balance 990v7 releases 6 November at $200 on the brand's website

New Balance will release its 990v7 sneaker on its own website on 6 November, priced at $200. The shoe is made in the United States and updates the 990 line that the brand first launched in 1982.

The sneaker keeps the grey look of the original 990. Its features include a new logo, a premium leather tongue, a weathered yellow midsole and a blue detail running through the design. Designer Jean Khalife said he wanted to combine a luxury item with the feel of a classic runner.

What is new in the design

New Balance says the shoe uses FuelCell cushioning, which it describes as springy, and a new TPU midfoot shank for extra stability. TPU is a flexible plastic used in shoe parts. Sneaker site Highsnobiety calls the release the latest step in the 990's gradual changes, with a new version roughly every 15 years.

Background to the 990

The 990 was New Balance's most expensive sneaker when it arrived in 1982, at $100. Writers covering the shoe link its early popularity to Washington DC and New York street culture. Over the years it became known as a dad shoe, then went on to gain a wider following among fashion fans.

Sneaker writer JLP said the new model is "not another boring grey sneaker", a view shared in a video feature about the shoe. The release is due to be available at retailers as well as on the brand's own site, according to the source.

The brand's own site is where the shoe will first go on sale. Readers in India will need to check for any stock or shipping arrangements before buying, as neither source gives details for buyers outside the US. Neither source has said how many pairs will be made.